Earlier this week I filmed a video with a group of very talented health and wellness coaches. The work was for my client, StayWell, which pioneered corporate wellness programs more than 40 years ago. Today StayWell works with many of best companies in America, where they help improve lives every day. (Unlike Chick-Fil-a, who will not improve my life with a delicious Spicy Chicken Deluxe sandwich on Sundays.)
During the video shoot I heard inspiring story after story of how the coaches had a transformational impact on the lives of those they coached. But there was one particular story that really hit me in my profunditude receptors.
The last coach of the day told us a story about a man who she coached who had a variety of health and lifestyle issues to address. One of which was that he was an enthusiastic smoker. Which I translate to mean that he really liked standing outside, alone, by a backdoor that no one else uses.
The man knew he should quit. The warning labels on the cigarettes packs that told him that he was going to die if he actually smoked the cigarettes made that clear. But he had not yet summoned the resolve and a master plan to make it happen.
The coach suggested that he try just one day without cigarettes. It was a pretty small challenge. Much easier than really quitting. The man tried it. And succeeded.
At the end of the day he realized that it had been several decades since he had gone a full day without a cigarette. He was very excited about his big day. And he wondered if he could do it again the next day.
That was 2 years ago. And he hasn’t smoked a cigarette since.
Easy Does It
Too often we think we have to do something monumental to get results. But that is poppycock. All you have to do is start. Do something. Anything. The littlest step in the right direction is progress. It helps you build momentum. Because success builds like a snowball. It always starts small. But as it rolls it can become massive.
It Worked For Me.
I always wanted to start my own advertising agency. But entrepreneurship seemed daunting. Until I broke it down into small, simple steps. Then I simply started taking one small step after another. Today I’m the Founder and CEO of The Weaponry. Which sounds like a pretty cool title. Because when you start your own business you get to give yourself any title you want. The Weaponry now has 2 offices, 17 clients from coast to coast, and more on the way.
Big accomplishments start with small steps. So take the smallest, easiest step forward you can. You’ll find that it is so easy that you can’t help but take another step forward. When you do, the next step will reveal itself. When it does, you take that step too. You don’t have to be prepared for the whole journey. You just have to be prepared for the next small step. Knowing and believing this secret is the first and most important step of all.
*If you know someone who could benefit from this story, please share it with them.
Originally published at http://theperfectagencyproject.com on November 24, 2019.