Time is the world’s most precious resource. That’s why great success requires great time management. In fact, knowing how to properly budget and invest your time is even more important to your ultimate success than budgeting and investing your money.
When I began planning to launch The Weaponry, my advertising and ideas agency, there was a tremendous amount of work to be done. I knew that how I spent my time during that first year would determine the fate of my startup. As I neared the end of each work week I noticed something interesting about my progress. I repeatedly saw how the activities on one particular day were making all the difference.
The Most Important Day
There are at least 7 different opinions on which day is the most important. Elton John thinks it is Saturday. Mick Jagger is a Tuesday guy. The Mamas and Papas all say Monday, repeatedly. However, 3 years into my entrepreneurial journey I know Paul McCartney was right. That’s why I can state wth great confidence that the most important day for achieving great things is yesterday.
All of your success comes from what you did yesterday. The relationships you developed yesterday strengthen your support system today. The progress you made yesterday becomes momentum today. The exercise you performed yesterday creates today’s strength, endurance and health. The time you invested yesterday becomes the time you saved today.
The reading you did yesterday creates the knowledge you have today. The travel you did yesterday becomes today’s memories and experience. Your preparation yesterday makes you ready today.
Yesterday At Work
As a business owner I know that today’s workload comes from yesterday’s business development efforts. As a professional ideator I know that my creativity springs from what I absorbed yesterday. As a capable human, I know that my confidence grows based on both the successes and failures I experienced yesterday. And the eviction notice I didn’t get comes from the rent I paid yesterday.
One of the things I am most grateful for are those activities I had the foresight and energy to do yesterday. The workout I completed. The process I created. The book I read. The research I performed. The relationship I fostered. In the moment procrastination often feels like the easier route. Which is why it is so valuable to view the moment as if it were yesterday.
There is a great Chinese proverb I think about often.
The best time to plant a tree was 20 years ago. The second best time is right now. -Chinese proverb
The truth is that in less than 24 hours today will be yesterday. And when the clock strikes midnight you will either be smarter, stronger and more prepared, or you will be in the exact same position you are in today.
Big success is a result of the accumulation of small actions. The To-Do list you complete today will become tomorrow’s momentum. That momentum will help you power past barriers that would have previously stopped you.
Today will soon be gone. Tomorrow is a mystery. But yesterday is your library, your museum, your toolbox and your bonding agent. Yesterday is where the wind in your sails comes from. And the winds of yesterday determine both the direction and the speed at which you travel today.
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Originally published at http://theperfectagencyproject.com on April 30, 2019.