My two-word formula for success at anything.

Adam Albrecht
2 min readJun 12, 2024


I have spent my whole life alphabetically advantaged. Adam Albrecht appears near the top of every list whether you decide to organize people by first name, last name, or the more rarely-used, 3rd letter of the first name.

I love my initials. AA. I sign my emails and notes with -AA. It’s symmetrical and primary. It would work well as a name for a ranch. (The kind with cattle, not the kind that Paul Newman makes.)

My favorite batteries are AA. My favorite company swag comes from American Airlines. And if I ever become ambitious enough to start drinking alcohol, and then ambitious enough to stop drinking alcohol, I am going to join AA, and wear all of their swag. I’ll be the most non-anonymous AA member of all time.

But AA is not just my initials. It is also shorthand for my formula for success.

That simple yet powerful formula is Action & Analysis.

To be successful you have to take Action. You have to verb. You have to do. You have to try. Action is the fuel that creates results.

But once you have taken Action, you have to perform an Analysis. You need to study the results. You need to evaluate the outcome. You need to learn what worked and what didn’t. You have to learn which jokes landed, and which ones were only funny in your head. (It was the 3rd- letter-of-the-first-name thing wasn’t it?)

Then you adjust your aim, reload, and fire more action at your target. Then analyze again. And repeat.

Action & Analysis is a simple formula for success. It has been proven in action, and through analysis. And it never fails.

Key Takeaway

To become the best version of yourself you need Action and Analysis. Do what you think you should do. Then analyze the outcome. Adjust according to your learnings. Then take action again. Success leaves clues. Failure steers us. Reflecting on experience leads to wisdom. Repeat the process over and over and over. All the way to success. -AA

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

Originally published at on June 12, 2024.



Adam Albrecht

I am a growth-minded entrepreneur and author of the book What Does Your Fortune Cookie Say? I share what I'm learning on my journey. And I try to make it funny.