I never expected to be a football coach. 7 seasons later, I am a better parent and leader because of it.

Adam Albrecht
9 min readDec 12, 2024

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I never wanted to be a coach. Some people are innately drawn to it. I am not. I thought it was a cool role for other people. But I just wasn’t that into whistles and sweatpants. When I graduated from college, I fully expected to never be involved in sports again, other than as a fan. Even after I had 3 kids, I never expected to coach them at any level. I didn’t feel like I knew anything well enough to coach. Except maybe being a class clown. But I felt I could teach that through more of a mentoring relationship.

So it is very strange to realize that this fall I wrapped up my 7th season coaching my son Magnus’ football team. So, how did this happen? To find out we’ve got to go back in time, like Marty McFly.

In The Big Inning…

Like most things, my coaching career started very small. When Magnus was in first grade, we signed him up for flag football. At that level, the teams practiced for one hour and then played a game for one hour on Saturdays in the fall. At the first practice-game the two guys coaching Magnus’ team asked me if I could help out the following week because one of them was traveling. I was happy to help. And I felt like a helper more than a coach. Plus the kids were in Kindergarten and first grade. So they wouldn’t be fact-checking my coaching.

That Saturday’s practice-game went well. I had fun. Magnus enjoyed having me involved. None of the kindergartners asked to be traded or held out for more NIL money. So I became the third coach on the staff, helping whenever I could the rest of that cute little 6-week season.

Stepping Up A Notch

When Magnus entered 2nd grade, the program was looking for more parents to coach. My wife Dawn encouraged me to volunteer. So I got paired with another father. And we had a good time. Again, this was just 2nd and 3rd graders with one practice-game combo pack each week on Saturday mornings in the fall. And we were literally on the field placing each player in position and whispering in their ear what we wanted them to do. It was kinds like playing chess with tiny humans. Even better, the play didn’t start until the coaches said they were ready. The hardest part was organizing which parents were bringing the snacks.

Gaming The System

By 3rd grade, I realized that you could choose to pair up with another coach to lead a team. And when you did that, it allowed you to stack your team with 2 good players. So my great friend Dr. Mike Brin and I teamed up to coach. DMB played football for the University of Wisconsin Badgers, and we had been friends since we were teenage college athletes in Madison. Mike’s son Josh ‘Aquaman’ Brin was a talented and enthusiastic athlete. Josh and Magnus gave us a strong nucleus to build a team around. Kinda like D-Wade and Chris Bosh. We were lucky enough to land a few other really talented second and third graders, and we had a fun and successful season, even before the snacks.

The Curve Ball

In 4th grade, COVID-19 hit. And the program was canceled for the year. Boo. But Magnus was desperate to play football. So we were allowed to enroll him in the 5th grade Mequon-Thiensville Cardinals tackle football program, where he played up a grade as a tall and eager 4th grader. The boys played with face masks over their face masks, which looked funny and may have had no practical effect, but it made everyone feel better about playing football during a global pandemic. No kids got sick. And I got to sit in the stands, 6 feet apart from other fans, and cheer through a mask like a normal COVID-era parent.

At this point, I thought I was finished coaching. I enjoyed the season as a fan only. (Not to be confused with Fans Only.

Back On Track

That spring, I made a much bigger coaching commitment and started coaching high school track and field. My daughter Ava Albrecht was a freshman at Homestead High School in Mequon, Wisconsin. And I knew that I knew more about throwing the discus and putting the shot than most Mequonians. The flag football coaching experience made me think I could handle track. After all, when you coach throwing, you simply coach technique. There is no strategy. Or defense. Or concussion protocol. Go track!

Tackling Tackle Football

When Magnus entered 5th grade I was asked to help coach his tackle football team. I was reluctant because of the time commitment, especially on the heels of a long track season that went almost to July and left me with just 1 month without coaching obligations. But my coaching confidence was growing. So, I agreed to coach part-time. I was another warm body there to supervise kids and help run drills. I cheered a lot. And I tried to make it fun. For much of the season we only had 16 kids available. So we could only run 8 vs 8 scrimmages. Which was pretty silly. But I like silly.

Jumping Into The Deep End Of The Pool.

When Magnus entered 6th grade my friend Josh Hunt volunteered to become the team’s head coach. Josh played football at the University of Wisconsin and had a lot of coaching experience. He asked me if I would be willing to be the defensive coordinator for the team. I agreed. Because Josh is a nice guy and didn’t seem like the type to burn my house down if I made some mistakes.

Realer Than Real Deal Holyfield

That’s when coaching got real. The slow build of casual coaching obligations helped lead me to a very real coaching position. Suddenly, I would be preparing for every week by watching game film of the teams we would be playing that week. I sketched out every unique formation and play the upcoming opponent ran, noted who carried or caught the ball, how frequently they ran each play, and generally how effective it had been. This represented a huge increase in both my time commitment and my emotional investment. I started to understand why Bobby Knight threw chairs and why Mike Leach went off on a seemingly insane rant about the players fat little girlfriends. Now I certainly don’t condone their behavior. But I started to understand it.

In practice, I taught our team the opponent’s plays and devised strategies to defend against them. Then, on Sundays, I watched our own game film from Saturday and marked up all of the footage on software called Hudl to show what we did right, what we did wrong and how to do things better the next time. I learned that those 3 lessons are the basic pillars of coaching.

I spent more time than I care to admit watching game film, preparing defensive strategies and developing lineups each week. It was a significant commitment. But I loved coaching this group of boys. And I loved spending so much additional time with Magnus.

So I raised my hand to do it again in 7th grade.

And again in 8th grade.

For the past four years, from August through October, football has been an intense focus for me. I felt the pressure that comes with being an amateur coach in a high-profile team sport like football. So I prepared as much as I could to help give the boys an edge in the games. Sometimes it really helped. Sometimes it didn’t seem to help at all. This was either because our opponent was so good at doing what they do that we couldn’t stop them, or because they were bigger, faster and stronger than us, and we couldn’t stop them. But either way, I always felt as if I did all I knew to do to prepare our team for each game. And I learned a little from each win and each loss. Which meant that I found a way to win no matter what the outcome was.

The 10 Best Things About Coaching Football.

1. Winning. There is nothing quite like winning a team sport.

2. Being called Coach. For years, I have been called Coach in our community. It’s always fun and surprising for someone who never expected to coach anything to be called that on the sidewalk, in the schools, and in stores and restaurants. It feels both respectful and as if you had a positive influence on a child’s life. It also makes me feel like I should be wearing a whistle everywhere I go.

3. The Brotherhood: Seeing these boys support each other and coming together as a strong team is amazing. Hearing the stories of them sitting together at lunch at school is rewarding. And knowing how close I still am to the guys I played football with makes me excited for them and the relationships they are forging through their collective football experience.

4. Hearing our defense call out the opponent’s offensive formation and the play they are about to run during a game. It meant the boys were paying attention in practice, they recognized what they were seeing and were prepared to defend the play. I loved that.

5. Stops in the backfield: Quarterback sacks and stuffed runs were the big wins for a defensive coordinator. We have had plenty of those over the past few years. It was a thrill every time.

6. Blocked Punts and Kicks. These have a huge impact on the game. They are magical gifts from heaven. Magnus had a slew of these during his Cardinal football career. And I discovered that a slew is the same amount in both the English and Metric system.

7. Interceptions: These are mission-accomplished plays. They are never not exciting.

8. The Funny Kids: Football is a serious game. But I love the kids who brought their sense of humor to practice and made us all laugh. The funnies often create stronger memories than the wins.

9. The Intense Kids: These kids set the tone for the team at practice and in games. They helped get the team mentally prepared to go to work. I always admired the mentality these winners brought to the field.

10. The Respectful Kids. The kids who responded to all coaching with Yes, Coach and No Coach, who looked you in the eyes, and who asked intelligent questions were a pure pleasure to work with and a sign of good parenting.

Key Takeaway

If you have a chance to positively impact the lives of kids, do it. Coaching, mentoring, volunteering, teaching, chaperoning. All of it helps. And you will get just as much out of it as the kids. Our youth can never have too many positive adult influences in their lives. And you gain by sharing your time, talent and knowledge with others. Don’t worry that you don’t know enough. Raise your hand and learn as you go. That’s what I did. And I can’t imagine my life without this chapter, these experiences, and these boys.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

Originally published at http://adamalbrecht.blog on December 12, 2024.

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Adam Albrecht
Adam Albrecht

Written by Adam Albrecht

I am a growth-minded entrepreneur and author of the book What Does Your Fortune Cookie Say? I share what I'm learning on my journey. And I try to make it funny.

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