How to impress others with a follow up note.

It’s important to surround yourself with great people. In business, as in life, the better the people around you, the better you become. That’s why I am always on the lookout for special people. I want to find rockstars with great experience that I can learn from. And I’m always searching for young guns who will turn heads when they kick in the swinging doors of the saloon. Like Emilio Estevez.

Scouts

Stephanie Herbst-Lucke

The Call

We talked about her career aspirations, strengths and passions. She asked me a lot of smart and insightful questions about my career path, and what I thought were the keys to success. (As if I would know…)

It was a fun conversation between an energetic student, excited to get her foot in the door of an advertising agency, and someone who remembers struggling to find a door to stick a foot in. That is until one of my college professors, Roger Rathke, introduced me to Paul Counsell, the CEO of Cramer Krasselt. And now, 2 decades later, I am the CEO of an ad agency, The Weaponry. And now professors send me students, with feet, to stick in my doors.

I offered Erika advice and answered questions. She seemed to be paying attention. But you never really know, you know?

The Morning After

I’ve attached her email below, reprinted with permission from Erika, who holds the copyright thereto.

The Follow Up Email

I want to thank you for the conversation we had yesterday — it was helpful, uplifting, and I learned a lot from your stories and advice. I’ve done my best to make an easy-to-follow outline of what we discussed. Feel free to let me know if I should go back and revise some points!

There are three things a person should remember if he/she wants to be successful:

1) Have a GROWTH mindset- Never stop trying to learn new things.

2) Surround yourself with good people. Learn from them.

3) Here’s the big one. Develop and MAINTAIN connections with people. It’s a small world and having that network is really important.

Here are some pointers on networking:

1) The secret to being able to talk to anybody in the room is to have a host-mentality​- that way, it doesn’t matter how shy or awkward the person may seem; you, as the host, will make sure the conversation flows.

2) Build LinkedIn Network to 300 by the time I graduate this December 2019.

3) Study market trends.

4) Get a Twitter! Not only is it full of useless drama, but it can be a great resource.

5) Informational Interviews are great- they’re casual, relaxed, and bit more “real.” Atlanta Creative Mornings is a great resource for this.

Some general bits that are very noteworthy and good to remember:

1) Get good sleep. Eat good food. Exercise.

2) A B C D — ALWAYS BE COLLECTING DOTS TO ALWAYS BE CONNECTING DOTS!

I have attached a picture of my chicken-scratch notes just for the sake of entertainment. Again, I appreciate your time and insight. I am looking forward to hearing from you soon.

Hope you have a great weekend!

Best,

Erika

Erika’s Notes.

Wow.

Key Takeaway

*If you know someone who could benefit from this story, please share it with them.

Originally published at http://theperfectagencyproject.com on October 4, 2019.

I am a growth-minded entrepreneur trying to share what I am learning on my journey, both professionally and personally. Also hoping to make people laugh.