Have you thought about your personal curb appeal?

Adam Albrecht
3 min readMay 1, 2024


Everyone who has ever shopped for a home knows the term curb appeal. It refers to the immediate impression that a home makes when you pull up to it. It’s the real estate version of judging a book by its cover. Only it’s a really big book. And the cover features a circle driveway, begonias, and a couple of garden gnomes.

Brand Curb Appeal

Brands and businesses have to think about their curb appeal too. You have an opportune moment to impress your potential customers when they first encounter your brand. That first impression can either help sell or unsell customers before you even mention the advantages of your non-caloric, silicon-based kitchen lubricant on cereal. Or sledding hills.

Personal Curb Appeal

But it’s also important for us to think about our own personal curb appeal. When people encounter you for the first time what do they see? What do your clothes, shoes and hair signal? What does your posture say about you? What message is your face sharing with the world? Do you have RBF? Or PMF? (Post Malone Face)

Is there something in your personal curb appeal that helps you stand out from the crowd and makes you interesting, unique and memorable? If not, think about what that could be. What’s your signature attribute? Just as a home benefits from a beautiful door, noteworthy landscaping or remarkable lighting, you also benefit from your memorable differentiators.

If you don’t yet have any memorable differentiators, now is a great time to discover something that serves you well. It could be something about the way you dress. Hats, shirts, ties, pants, belts, socks and shoes are all great options for creating interest and distinctiveness. So are other accessories, like watches, glasses, purses, canes and monocles. And you will really stand out if you rock 2 monocles at once.

But your personal curb appeal can also be enhanced by the way you carry yourself. Your visible energy, warmth, friendliness, happiness, charisma, kindness or professionalism can make a strong first impression, even from across the room, or across the street. Those attributes help make you immediately noticeable, likable, recognizable, and several other ables that are able to create immediate and lasting advantages for you.

Key Takeaway

It is important to consider your personal curb appeal. A home’s curb appeal helps increase the perceived value of the home. Your personal curb appeal will do the same for you. It helps you get noticed. It helps people remember you. It will inspire others to seek you out. Which helps improve your network and exposes you to more and better opportunities. You’ll find that life is better when great people and great opportunities are magnetized to you.

*If you know someone who could benefit from this message, please share it with them.

+For more of the best life lessons I have learned check out my book, What Does Your Fortune Cookie Say? from Ripples Media.

Originally published at http://adamalbrecht.blog on May 1, 2024.



Adam Albrecht

I am a growth-minded entrepreneur and author of the book What Does Your Fortune Cookie Say? I share what I'm learning on my journey. And I try to make it funny.